Project Description
The project involves supporting Finandina S.A. (the company or Finandina), a locally established, mid-sized, specialized finance company, in offering car financing to clients spread across Colombia. The company’s core clientele are consumers, micro entrepreneurs and transport vehicle owners who use the credit offered by Finandina to undertake investment projects needed to improve the freight distribution capacity within Colombia.
Colombia’s banking penetration of 23% as of December 2006 is still low in relation to international standards and accordingly there is an unmet demand for credit from local SMEs active in the transport arena. Finandina plays an important role in reducing this gap as its financing solutions are tailored to suit the needs of this underserved segment.