The project is to set up a web-enabled business model whose aim is to provide end-to-end process capability for the Pulp and Paper Industry in Asia, the Middle East and Africa. It will provide a full range of services from transactions, business and informational services as well as providing a fully integrated supply chain management incorporating enterprise system software. These will be provided in a multi-lingual platform.

IFC''s extensive experience and knowledge of the target industry will contribute to the potential success of the endeavour. In addition IFC can work with the regulatory authorities in the target markets to improve the regulatory environment to better facilitate eCommerce.

This project will help provide a level playing field for buyers/sellers in developing member countries to compete on equal footing with those in the developed countries by providing improved access to customers, reduced transaction costs, reduced information asymmetry, multi-lingual access and increasing transparency as a whole.