Project Description
The project entails to revamp a cable manufacturing plant, ICME ECAB S.A. (ICME or the project), located in Bucharest, Romania, and to transform it into a cost efficient facility producing a wide range of high quality cables, conductors, and wires. The project will be implemented by Hellenic Cables S.A. one of the leading cable and conductor manufacturers in Greece with more than 50 years industry experience. Hellenic Cables is a part of Viohalco Hellenic Copper and Aluminium Company S.A. (Viohalco), a holding company of one of the largest industrial groups in Greece. As part of the project, Hellenic Cables will refurbish the plant, improve production methods, and facilitate the transition to higher value-added products. After the completion of the investment program, ICME ECAB will have: i) the ability to produce a wide range of high value-added products; ii) the required flexibility to adapt to changing local and international markets; and iii) the capacity to meet expected demand growth from new infrastructure projects in Romania and neighboring countries. In addition to benefiting from Hellenic Cables'' know how, ICME will gain from becoming a member of a dynamic industrial group, Viohalco, and from achieving greater economies of scale through Viohalco’s centrally managed functions such as: transportation, insurance, marketing, legal, and IT. The project is an important strategic investment for Viohalco who is seeking to increase its international competitiveness through reducing costs, improving quality and margins, and switching to higher end products.