The Western Balkans Regional Investment Policy and Promotion project will establish a mechanism connecting governments, private sector and regional integration institutions around the objective of identifying specific inhibitors to the expansion of cross border investments, the elimination of those inhibitors, and promoting investments to take advantage of the new opportunities created. The project will contribute to greater convergence of regional investment policies in the Western Balkans and greater alignment with the relevant EU and international standards, to improve the attractiveness of the region for foreign investors (extra- and intra-regional). This will be achieved by supporting the establishment of a regional investment reform agenda, providing assistance with the horizontal implementation of investment policy reforms in the economies of the region and by the implementation of targeted investment promotion activities. The project will provide practical tools enabling the establishment of a regional investment policy reform agenda in the context of the SEE 2020 Strategy adopted by all six Western Balkans economies, and the Multiannual Action Plan to establish a Regional Economic Area in the Western Balkans 6. The proposed reform efforts will increase the transparency of investment attraction practices among the targeted economies and enhance alignment with EU standards and regulations. The projected reforms will lead to greater connectivity, the development of regional value chains, and their effective integration into Global Value Chains (GVCs). This project is supported by the Regional Cooperation Council and the European Union.