Project Description
The project aims to improve access to financial services for small and medium enterprises (SMEs) in Bangladesh through providing technical assistance and building SME financing capacity of a leading local bank. The project would specifically cover the following two aspects:
a) Improvement in the customer management program to better align products with target segments, create sales effectiveness program, and bring about improvement across Customer Management Lifecycle.
b) Introduction and expansion of non-financial services to SME clients to improve their business practices