Project Description
This project will support Westpac in the following areas:
1. Project roll-out and distribution strategy -- validating its business plan, testing the business model and making necessary adjustments to ensure learnings are incorporated.
2. Agent
network development and management, infrastructure rollout and customer acquisition -- develop and implement strategies to acquire merchants and customers, and increase the number of merchants who have active in-store banking operations.
3. Improve
customer
financial literacy -- design, develop and subsequently deliver a financial literacy program for ongoing education to all active mobile customers.