Project Description
This project will be implemented through MicroCred Holding, which will support the scaling up of its Senegal affiliate, MicroCred Senegal (MCS). MCSs vision is to be the leading full service, retail micro finance institution meeting the needs of the Senegalese
market. In order to achieve this, MCS will introduce new channels to both deepen its reach in existing markets as well as expand and reach new clients in new markets. MCS will leverage these channels by adapting existing credit and savings
products
for
the
channels, as well as by developing new products that are adapted to the specific needs of its clients.