The Clean Cooking program seeks to accelerate the development of the market for clean, safe cooking fuels by demonstrating the commercial viability of an innovative business model. This business model will make liquefied petroleum gas (LPG) available and affordable for BOP customers in urban centers and peri-urban areas in Kenya using small-size cylinders and Unique Filling Stations (UFS) that allow partial-filling equivalent to current patterns of spending on kerosene and charcoal. Program activities will include a combination of direct client advisory services and end consumer facing activities. The aim will be to trigger increased demand as well as safe, efficient conversion to cleaner fuels for cooking than kerosene, charcoal or firewood.
COMPONENT 1 - CLIENT ADVISORY
The client will be assisted to develop a robust Health and Safety (HSE) mechanism for its operation, particularly for the UFS. This will also lead to the development of training modules and guidelines for the new LPG users. With increased comfort of knowing how to use gas for cooking it is expected that adoption will increase. This will lead to reduced GHG emissions, deforestation and indoor pollution. Less than 15% of Kenyans use LPG for cooking. Most do not know much about LPG and generally have many misconceptions due to this. To rectify this, the program will assist the client develop a consumer education and awareness campaign for their implementation going forward.
Other advisory effort will be to assist the client in their efforts to understand the BOP market and the best approach to access it.
COMPONENT 2 - END CONSUMER FACING ACTIVITIES
The ultimate impact of the program will be to increase access to improved energy services. This will lead to many of the desired benefits such as improved health, financial savings and general improved standards of living. Based on pre-implementation activity feedback, it is clear that many of the potential users at the BOP consider LPG as a fuel for the affluent. The program will therefore in addition to helping create a consumer education campaign, implement some direct consumer engagement activities like forums to help change the perception and initiative the required lifestyle change.