Project Description
The project, in conjunction with governments and investment promotion
intermediaries in the region, helps Western Balkan countries capture an
increased share of the foreign direct investment (FDI) flowing to Central
and Eastern Europe; it provides access to private sector and other
potential investors, and helps to enhance the sector competitiveness and
institutional capacity of countries to attract FDI. The medium- to
long-term objective is to strengthen the competitiveness of the countries
and institutions, and the short-term objective is to generate tangible
results in regard to FDI, jobs, and exports.